Design > Solutions > Create > Hope
About Us
We are a Creative Agency & Community for social entrepreneurs, impact investors & conscious consumers. Founded by strategist and journalist Yasmin Jones-Henry in 2016.
Citizens of Hope connects creatives with the capital they need to deliver real impact.
We assist creatives in getting their design solutions to market.
We nurture creative-start-ups and social enterprises.
We consult, project manage and deliver concepts from ideation to launch.
Yasmin is also the Editor-in-Chief of @WorkinFashion.me. As a journalist, writing for the Financial Times, How To Spend It, House & Garden UK, Guardian UK: Yasmin’s specialism covers macroeconomics, foreign direct investment, sustainable luxury and ethical fashion.
“Over the last 5 years I found myself hearing the same questions, and having the same conversations with designers and entrepreneurs who had great ideas and brilliant products, but they didn’t know how to talk to investors or how to develop their products further.” Yasmin explains…
“Similarly, I had impact investors with portfolios crying out for new and exciting projects – but with such little information on what sustainability actually means – there’s been a hesitation in the financial world to take this interest further.
In December 2017 I wrote about the concept of Citizens of Hope and creatives coming together to collaborate to refashion the world. The Collective has evolved into our curated community of disruptors, designers, decision makers and trailblazers working to improve their respective industries.
Citizens of Hope, as a creative agency and community draws from this collective expertise to consult, create and connect investors and creatives to deliver realtime solutions for our communities and for the planet.”
Citizens of Hope: The World Refashioned
“I am a genuine lover of art and all things involving the aesthetic, so I believe that human life itself is a work of art and a thing of beauty. It is up to us to decide what compositions we will create. This is what excites me. This is what gives me hope. The realisation that in some way we have a duty to leave behind some beauty in this world, is an invitation to believe in hope and to believe in your own creative power. You want to win at life? All confidence is borne out of hope. Faith is borne out of hope. Imagination is the brainchild of hope. Hope makes everything possible.”
-Yasmin Jones-Henry, 18th December 2017
(Originally published via @workinfashion.me)